Paradis on keeping up with the ice cream cones

ParadIS - Fresh ice cream made daily

We searched for a system that was easy to use - especially for people with no accounting experience.

Jørgen Bjerre, ParadIS

Freshly made ice cream is the essence of summer. Making the summer taste better is a goal worth striving for.

Providing freshly made Italian ice cream has led to success for the Danish franchise chain ParadIS. However as is often the case, along with rapid expansion came numerous problems due to inconsistent and irregular internal financial control practices amongst the shops.

By introducing the online accounting software E-conomic into their business, ParadIS achieved an overview of the profitability across all 23 shops and benchmark them against each other.

The very first ParadIS ice cream shop opened in Denmark 10 years ago. Since then, ParadIS has grown into a franchise chain of 23 shops that can be found throughout the entire country.

In just two years, ParadIS has opened 14 new shops and ParadIS management have their eyes set on expanding beyond the Danish borders.

Jørgen Bjerre, co-founder of ParadIS
“We searched for a system that was easy to use - especially for people with no accounting experience" Jørgen Bjerre says. Photo: Mikael Rieck

Reliance on Shop Profitability

One of the primary advantages of being a franchise chain is that each shop is managed and run locally and independently. We do not interfere in any way in their daily business.


“We have more than 250 employees and an extremely high growth rate. That is why our long-term goal has evolved to go international.

However, our whole existence relies entirely on shop profitability, which is why we need to be able to offer instant support to those shops addressing efficiency issues", says Jørgen Bjerre, co-founder of ParadIS.

A cone filled with scoops of ice cream is the essence of summer
ParadIS - Fresh Italian Ice Cream for a better day

Standardisation is the solution we needed

However, until just a few months ago, ParadIS did not have an overview of the profitability of each shop.

”The rapid growth in the number of shops resulted in unstructured financial management. It required increasingly more resources to keep track of the financial situation of each shop as they each used different ERP systems and methods.

We decided that we wanted monthly reports and that everyone should use the same accounting software. Otherwise we won't be able to benchmark the shops against each other," he says.

Read more about Paradis and Jørgen Bjerre's experience with E-conomic.
Jørgen Bjerre
ParadIS
Telephone:
E-mail:
Website:
Business:
+45 3535 7902
info@paradis-is.dk
www.paradis-icecream.com
Franchise, specialising in high-quality ice cream
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